Affinity Diagramming helps make sense of large amounts of data by sorting them into meaningful groups. Design research work that uncovers and articulates the (often unmet) needs of individuals and/or groups. This is a “sense-making” process where objective data is used to identify patterns and anomalies, so observations and judgments may be made to enhance learning.
Find Themes & Insights
Use the Walls: As a group, post your sticky notes with all of your findings on the wall (one finding per note)
Look for Patterns: Group similar ideas together, move them around on the wall
Create clusters: Make them meaningful
Capture Insights: Put a different color sticky note above each group with the key insights you find
An explanation of what affinity diagramming is and how to do it.The Usability Body of Knowledge, a product of the User Experience Professionals’ Association. http://www.usabilitybok.org/affinity-diagram