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Topic

The Content Audit: Agony and Ecstasy

Program

Content strategy—the planning, creation, delivery, and governance of content—often entails generating new content but understanding the strengths and weaknesses of existing content is just as important. Performing a content audit is an excellent place to start. A content audit can be time-consuming and often detailed and tedious work. But the thrill of evaluating and identifying opportunities to help improve your organization's content and ultimately customer experience makes it undoubtedly worth it.  

On Friday, February 26 the CCSQ Human-Centered Design Community of Practice welcomed guest speaker Senior Content Strategist Julie Stromberg from Fearless, currently teaming with the Center for Medicaid and CHIP Services. Julie's presentation covered:

• Why content audits matter. 
• Case studies. 
• How to get started. 
• Analysis and connecting content to organizational goals. 

Resources

Recording: please contact hcd@cms.hhs.gov to request 

Deck: The Content Audit Agony and Ecstasy_022621.pdf

A 508 compliant deck will be posted as soon as possible.

What's next

• On Friday, March 26 at 1 PM ET we will have a panel discussion, What 3 Heuristic Evaluations Taught Us About Iteration. The panel is coordinated by Ann Aly from Agile 6. Mark your calendar and look for more information soon.
• Please tell us about your experience by completing a brief survey: https://forms.office.com/Pages/ResponsePage.aspx?id=0I9lsYan-kq_nul-3blymHLpvBx3yxtOsMM-JSSd3ytUNTAyNjFEMkNSMVZTWDlRMVkzVjRSTUtETS4u

• Contribute to the community of practice: https://forms.office.com/Pages/ResponsePage.aspx?id=0I9lsYan-kq_nul-3blymHLpvBx3yxtOsMM-JSSd3ytUOVY4REJSWk9NVko3RlFHRTJTRDIwQVJCTC4u.