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Date
January 29, 2021
Attendees
Anthony Oliver |
anthony.schmidt@cms.hhs.gov |
Ashley Han |
Avena Cheng |
Ben Kutil |
Brennan Schloendorn |
Carol Kramme |
Dale Applegate |
DAN HERRMANN |
Evan Snow |
Freddie Blicher |
Germaine Irwin |
Heewon Cho |
Hirsch Malik |
Jason Ugie |
Jessica |
Jessica Toth |
Justin Scruggs |
Kristen Davis |
LaNelle Weems |
Laren Milburn |
Leo Meister |
Libby Kaufer |
Maya Labat |
Nagchampa Hegde |
Ni Chia |
Nia Brown |
Robert Russo |
Rukiya Campbell |
Sydney Anderson (IHC Webinars) |
Timothy Lowden |
Tony Bowman |
Tyler Tomczewski |
VERONIKA PELESHCHUK FRADLIN |
Whitney Mitchell |
Topic
Incorporating Web Analytics Into Your Design Practice
Program
Web analytics is the collection, reporting, and analysis of website data (usability.gov). This data can be used to measure organizational goals' progress, and in turn, drive strategy and improve user experience. And yet, accurate, actionable, and data-rich web analytics can often seem out of reach or overwhelming with possibilities.
Guest speaker Tim Lowden, Manager of the Digital Analytics Program (DAP) at the U.S. General Services Administration (GSA), presented a session about web analytics metrics, dimensions, reports, and configurations with user-centered design.
Tim also detailed the DAP structure and benefits, which offers aggregated web analytics across 6,000 federal government sites. See analytics.usa.gov and digital.gov/guides/dap for more information.
Resource
Resources
- Recording Access recording of the program here: https://zoom.us/rec/share/JJoxc-6mBd2ojDG3GZ1BfWp3aeQOfx1jKElLMHwfTcAlF4BWeByBQGbY4vzrDxyM.RsB9ZSUYBJfxIgh2
- Access a copy of the deck here: CMS_CXGroup_20210125_final.pptx
What's next
- Please tell us about your experience by completing a brief survey: https://forms.office.com/Pages/ResponsePage.aspx?id=0I9lsYan-kq_nul-3blymHLpvBx3yxtOsMM-JSSd3ytUNTAyNjFEMkNSMVZTWDlRMVkzVjRSTUtETS4u
Contribute to the community of practice as a speaker, panelist, or other. Learn more here: https://forms.office.com/Pages/ResponsePage.aspx?id=0I9lsYan-kq_nul-3blymHLpvBx3yxtOsMM-JSSd3ytUOVY4REJSWk9NVko3RlFHRTJTRDIwQVJCTC4u.
- The next community of practice is on Friday, February 26 at 1 PM ET. Look for more information soon.