MEET OUR SPEAKERS



Kati Driscoll, UX Researcher and Designer, Bellese Technologies

Rob Fay, Lead Design Strategist, Tantus Technologies

Cupid Chan

Co-founder and CEO
Pistevo Decision  

Cupid Chan is a seasoned professional who is well-established in the industry. He is a Senior Fellow and an Adjunct Professor at the University of Maryland College Park.  

Cupid Chan is a seasoned professional who is well-established in the industry. He is a Senior Fellow and an Adjunct Professor at the University of Maryland College Park. His journey started as one of the key players in building world-class software. Besides holding various technical accreditations, his credential extends into business qualifications such as PMP, Lean Six Sigma, and SAFe Agilist. 

Cupid has been a consultant for years providing solutions to various Fortune 500 companies and Public Sector. In addition to being the Board of Directors and Technical Steering Committee (TSC) in Linux Foundation ODPi, he is the Chairperson of BI & AI committee of LF AI and Data. Through these roles, he regularly publishes best practices and industry standards whitepapers with other industry leaders, including topics like Data Science Notebook Guidelines, “BI”g Data – How Business Intelligence and Big Data come along? and BI Endgame – When AI meets BI.  
 
He was also the Chairperson of Architecture and Co-Chair of Logical Data Model for The Mortgage Industry Standards Maintenance Organization (MISMO), responsible for managing engineering disciplines, providing overall technical direction, and supporting all MISMO Products for the mortgage industry. 

Morning Plenary Session: In What We Trust? 

Kati Driscoll


UX Researcher and Designer
Bellese Technologies

Kati Driscoll is a UX Researcher & Designer working to improve the collection, management, and analysis process for Quality Management and Review Systems (QMARS) users.

Kati Driscoll is a UX Researcher & Designer working to improve the collection, management, and analysis process for Quality Management and Review Systems (QMARS) users. Previously, she worked at Barclays US using research and insights to drive the development of simpler, more intuitive, and more rewarding experiences for Uber, Upromise, the NFL, JetBlue, and Hawaiian Airlines users. Her qualitative and quantitative research skills have been applied to roles spanning Social Media Insights & Analysis, Product Development, and User Experience. Outside of work, she is an accessories designer and illustrator whose work has been featured in New York Magazine, PAPER, Redbook, and Lucky Magazine and licensed by Urban Outfitters. Passionate about diversity in technology, she is a mentor and volunteer with programs like Data Science for All, Urban Tech Hero, Girl Scouts, and the NYC Department of Education. Kati is also a member of the Electronic Frontier Foundation, a nonprofit that defends digital privacy and co-sponsors the Dark Pattern Tip Line.

Panel Discussion: Eroding and Rebuilding Trust: What We Can Learn from Dark Patterns and Selfish Design 

Rob Fay


Lead Design Strategist
Tantus Technologies

Rob Fay is a design leader, shaping products and services (and companies) through the lens of systems and design thinking. 

Rob Fay is a design leader, shaping products and services (and companies) through the lens of systems and design thinking. He implements strategies to help organizations adopt a customer-first mindset. He takes the time to understand user (UX), customer (CX), and employee (EX) experience needs and goals so he can design intuitive and satisfying solutions, no matter how hard it is. For over 20 years, Mr. Fay has held various IT roles, ranging from providing help desk support to building and leading UX research and design teams. Early in his career, a spark lit his passion for advocating for the customer experience when he realized many solutions he supported lacked adequate customer input and feedback. As a result, some of these solutions, quite simply, missed the mark. 

Currently, Rob works for Tantus Technologies, supporting their Portfolio, Program, and Project Management (PM3) contract with CCSQ's Information Systems Group (ISG). In this role, he leads CCSQ's HCD Center of Excellence, partnering with stakeholders throughout the enterprise to ensure that CMS products, services, and even policies reflect the voice of the customer. Rob has also worked with other federal government clients including the National Institutes of Health (NIH) and the US Patent & Trademark Office (USPTO), and commercial clients in the human capital and educational technology industries.  

In addition to his teaching, counseling, and information management background, Mr. Fay holds design thinking, agile, and customer experience certifications and stays current with cutting-edge continuous improvement methodologies. 

Panel Discussion: Eroding and Rebuilding Trust: What We Can Learn from Dark Patterns and Selfish Design 








Roni Garland-Wynegar 


Acting Director, Division of User Experience and Support Services (DUXSS)

Centers for Medicare and Medicaid Services

Roni has worked for CMS for over ten years and actively supports ISG in promoting the use of HCD throughout CCSQ and the agency. 

Roni has worked for CMS for over ten years. She began her CMS career as the project manager for the Quality Improvement Program (QIO). In that role, she led the User Experience Research for the development of the DARRT tool (a tool used by QIOs to track their contract deliverables). Before her current role, Roni was the Deputy Director of the Division of Service and Infrastructure Fulfillment (DSIF). 

Fan Huang


Senior Researcher 
Ad Hoc, LLC 

Fan Huang is a UX designer, researcher, and consultant with over 5 years of experience working with government agencies, start-ups, and non-profit organizations. 

Fan Huang is a UX designer, researcher, and consultant with over 5 years of experience working with government agencies, start-ups, and non-profit organizations. Fan’s journey as a UX professional began with a keen interest in how people interacted with the American healthcare system through programs such as Medicare and Medicaid. Throughout his career, Fan has worked extensively with federal agencies to adopt more user-centered approaches for implementing policy at all levels of government. He brings deep knowledge and expertise in constructing end-to-end user experiences for enterprise software and establishing operational processes and tools that bridge the gap between uncovering user problems and empowering government customers to take action. Currently, Fan is a Senior Researcher at Ad Hoc, where he conducts quantitative research on how users interact with web applications managed by federal government agencies and disseminate findings in the form of product artifacts, such as user personas, service blueprints, data visualization diagrams, and journey maps. 

Case Study: Accessible Insights: Democratizing User Research with Jira and Confluence 

Lesley Humphreys


Human-Centered Design Lead
Bellese Technologies 

Lesley has over 15 years of experience in human-centered design, user research, and service design.  

Lesley has over 15 years of experience in human-centered design, user research, and service design. She has worked in the government domain for over ten years and in government healthcare (Centers for Medicare and Medicaid/CMS) for the last four years. Lesley currently leads the human-centered design team for the Hospital Quality Reporting (HQR) program in CMS/CCSQ. She previously led the research and design team modernizing the institutional claim pricing system in CMS’ Office of Information Technology. Lesley is a Nielsen-Norman Group certified User Experience Manager and has a graduate certificate in information design from the University of Baltimore. She is a founder and co-organizer of the Baltimore UX Meetup, a regional user experience community of practice and mentorship group. 

Case Study: Accessible Insights: Democratizing User Research with Jira and Confluence 








Chelsea Hunt


Senior Human-Centered Design Strategist 
Tantus Technologies 

As a design strategist for CCSQ's Information Systems Group (ISG) Human-Centered Design Center of Excellence, Chelsea works to advance a customer-centric culture across ISG. 

Chelsea works to advance a customer-centric culture across CCSQ's Information Systems Group (ISG) as a design strategist for the Human-Centered Design Center of Excellence (HCD CoE). In her career, Chelsea has leveraged data-driven methods to deliver digital strategies and customer experiences for over 20 large-scale products in the fields of healthcare, policy research, and science. In partnership with Johns Hopkins Medicine, she developed a digital library for the world’s leading medical researchers to provide timely health guidelines to the public. She’s collaborated with Mathematica Policy Research to improve access to up-to-date policy insights to better inform legislation that impacts U.S. citizens. During her time at National Geographic, she led strategic user research for many science- and education-based digital experiences, of which 7 won Webby awards. In 2016, Chelsea earned her Master of Science in Human-Centered Computing from the University of Maryland, where she studied as a Computing Research Association scholar. She thrives in the space where creativity, critical thinking, and human-centered design meet. 

Panel Discussion: Eroding and Rebuilding Trust: What We Can Learn from Dark Patterns and Selfish Design 

Edward O'Connor


Director, Health Division
ManTech International 

Edward has over 20 years’ experience as a software developer, enterprise architect, and technology executive – and currently drives special projects in ManTech International’s health division. 

Edward has over 20 years’ experience as a software developer, enterprise architect, and technology executive – and currently drives special projects in ManTech International’s health division. He focuses on systems of systems engineering (SoSE) practices, human factors engineering, and approaches that bring together clinical, design, engineering, and operational resources to solve multi-disciplinary problems.   

Edward served as the Chief Information Officer and lead architect for an ambitious integrated delivery system (IDS) effort in Austin, Texas, to bring together primary care clinics, a hospital system, and a startup non-profit health plan, dozens of community service providers, and the Dell Medical School. He also led the independent cloud-migration tiger team and performance testing team for CMS’s Healthcare.gov program and stood up a proof-of-concept for synthetic data creation for large-scale traffic simulation. Edward recently joined a project for the Veteran Administration’s Office of Technical Integration as the lead architect guiding a group of subject matter experts focused on measuring and improving large-scale system interoperability. 

Although stationary (in Denver, Colorado) right now – Edward and his family once dispensed with all possessions that did not fit in an Airstream trailer and a pickup truck – and spent over two years traveling the country while working on technology projects (mostly) full-time. 

Presentation: Your Chart is a Bigot: Ethical Data Visualization in Public Health 


Danita Patel


Human-Centered Design Analyst
Ventech Solutions 

Danita Patel is a Human-Centered Designer & Analyst for Ventech Solutions working under the HIDS contract.

Danita Patel is a Human-Centered Designer & Analyst for Ventech Solutions working under the HIDS contract. She is working on several projects, including creating various design deliverables and facilitating UX research and discovery workshops, which help drive business initiatives and deliver customer-centric digital products. In addition, Danita is actively involved in researching, designing, and developing a new self-service web portal that will connect the CCSQ Service Center and its end-users with access to various service desks and the ability to submit and track service tickets. Before joining Ventech in 2020, she was a Human Factors Researcher at the MedStar Health National Center for Human Factors in Healthcare. She worked on medical device development, promoting organizational change within healthcare facilities, and R&D of applications to optimize sepsis alerting systems and predicting trauma care. Danita uses her educational background in Human Factors Psychology and Applied Cognition to understand how people interact with their environments and the products within. She has a great passion for creating exceptional human-centered experiences. She intends to transform how people use digital products and technology by making them easy to use and accessible to everyone.

Panel Discussion: Eroding and Rebuilding Trust: What We Can Learn from Dark Patterns and Selfish Design 








Carol J. Smith


Sr. Research Scientist, Human-Machine Interaction
Carnegie Mellon University, Software Engineering Institute, AI Division 

Carol Smith’s career spans 20+ years collaborating on complex problems, focusing on UX research and prototyping, across industries and platforms. 

Carol Smith’s career spans 20+ years collaborating on complex problems, focusing on UX research and prototyping, across industries and platforms. She has been leading research to integrate ethics and improve human experiences with artificially intelligent (AI) systems, autonomous vehicles, and other emerging technologies since 2015. Carol is a Senior Research Scientist in Human-Machine Interaction for the AI Division of Carnegie Mellon University's Software Engineering Institute in Pittsburgh, PA. Carol also teaches courses for CMU's Human-Computer Interaction Institute (HCII). She is an active UX community organizer, served two terms on the UXPA international board, and is an ACM Distinguished Speaker. Carol has an M.S. in HCI from DePaul University. 

Keynote Presentation: Navigating the Complexity of Trust 


 

Julie Stromberg


Sr. Content Strategist
Fearless 

Julie Stromberg has been working within CMS for over a year as a member of the Content Support Center, supporting a variety of product releases and Medicaid.gov projects. 

Julie is all about how the experiences we build communicate with those who use them. With a background in journalism and marketing writing, she became interested in user experience. She spent several years as a UX Content Strategist in the financial services industry before moving into the government space. She's been working within CMS for over a year as a member of the Content Support Center, supporting a variety of product releases and Medicaid.gov projects within the Centers for Medicaid and CHIP Services (CMCS). 

Case Study: Content Strategy: Building Trust Through Thoughtful Communication 




Morgan Taylor


Technical Advisor
Centers for Medicare and Medicaid Services 

Morgan Taylor has been at CMS 6 years and is currently serving as the Technical Advisor of the Customer-Focused Research Group (CFRG) in the Office of Burden Reduction & Health Informatics. 

Morgan Taylor has been at CMS 6 years and is currently serving as the Technical Advisor of the Customer-Focused Research Group (CFRG) in the Office of Burden Reduction & Health Informatics. CFRG is responsible for leading Human-Centered Design (HCD) and other customer-focused research to ensure customer perspective is understood and accounted for in CMS’ burden reduction, national standards, and interoperability activities. Previously, Morgan served as the Special Assistant to the Principal Deputy Administrator for Operations and Policy in the Office of the Administrator supporting a variety of cross-agency and administrative priorities, such as CMS's Patients over Paperwork Initiative among others. 

Presentation: Customer Engagements Using Human-Centered Design: Office of Burden Reduction and Health Informatics 







Mehlika Toy, Ph.D. Epidemiologist and Instructor Stanford University, School of Medicine

Mehlika Toy, Ph.D.


Epidemiologist and Instructor
Stanford University, School of Medicine 

Dr. Toy’s research focuses on developing decision models, assessment of potential impact, and cost effectiveness analysis on chronic hepatitis B infection management. 

Mehlika Toy, Ph.D., is an epidemiologist and Instructor at Stanford University, School of Medicine. Her research focuses on developing decision models, assessment of potential impact, and cost-effectiveness analysis on chronic hepatitis B infection management. She has developed decision models to help policy making in the Netherlands, Turkey, China, and the U.S and is continuing to develop models to help countries with their national policies in chronic hepatitis B infection control. Dr. Toy completed her Ph.D. in Public Health at Erasmus University and was a Takemi Fellow at Harvard University. She serves as a member of the World Health Organization’s Strategic Information and Viral Hepatitis Modeling Reference Group.  

Afternoon Plenary Session: Losing Patients: Trust, Compliance, and the Patient Journey. 

Hunter Whitney


Principal Human-Centered Design Strategist
eSimpilcity 

Hunter Whitney advises enterprises, startups, government agencies, and NGOs to help them achieve their goals through a thoughtful approach to creating digital products and services 

Hunter Whitney is the Principal Human-Centered Design (HCD) Strategist for eSimplicity. He has advised enterprises, startups, government agencies, and NGOs throughout his career to helping them achieve their goals through a thoughtful approach to creating digital products and services. He has dual bachelor's degrees in English Literature and Biology from UCLA and UC Santa Cruz, respectively. He spent an additional year in a Graduate Program at UCLA studying neuropsychology.  

His teaching experience includes classroom instruction for the courses "Design Thinking and UX Strategy" and "Human-Centered Design for Data Visualization" for UC Berkeley Extension. In addition, he is an instructor and curriculum advisor for data visualization and UX design programs with UC Davis on Coursera. He is also the author of "Data Insights: New Ways to Visualize and Make Sense of Data" (Morgan Kaufmann/Elsevier, 2012) and is a chapter contributor for "Designing for Emerging Technologies: UX for Genomics, Robotics, and the Internet of Things" (O'Reilly Media, 2014). 

Afternoon Plenary Session: Losing Patients: Trust, Compliance, and the Patient Journey. 

Antoine RJ Wright


Founder
Avanceé 

Antoine RJ Wright is an experienced organizational strategy and process designer who has worked with various teams and business-forward organizations.  

Antoine RJ Wright is an experienced organizational strategy and process designer who has worked with various teams and business-forward organizations. Earning his B.S. In Speech Communications from Millersville ('02); currently serving as a board member), Antoine has continually embraced and extended new and existing initiatives — communicating complex technologies and processes into applicable, accessible, and usable behaviors and tools. From entrepreneurial projects (Mobile Ministry Magazine, Avanceé) to collaborations on several open-source efforts, this track record of re-engineering complexity has been a valued asset in the digital space. In addition, Antoine has conducted corporate training, mobile, smart city, and sketchnote seminars across North America, Europe, and Australia for faith-based, environmental, and other industriesextending lessons learned into physical spaces. Hobbies include mentoring, cycling, spoken word/poetry, and enjoying meals from various ethnicities. 

Panel Discussion: Eroding and Rebuilding Trust: What We Can Learn from Dark Patterns and Selfish Design 




Wednesday, November 10, 2021                         |

REGISTER                                     |

Open House Format: 8:30 am – 4 pm ET




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